Validating and valuing business models for the wireless entertainment industry.
The objective of this research is to examine the potential for wireless entertainment in Singapore and how it can be adapted to suit the needs of the different market segments. To find out whether there is market potential for such wireless applications, pursuance of consumer-focused research is a...
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/8384 |
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| Institution: | Nanyang Technological University |
| Summary: | The objective of this research is to examine the potential for wireless entertainment in Singapore and how it can be adapted to suit the needs of the different market segments. To find out whether there is market potential for such wireless applications, pursuance of consumer-focused research is a pre-requisite. |
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