Exploratory research on the entry and competitive strategies of medium and large retailers in Singapore
The project explores the entry mode and competitive strategies adopted by major medium and large retailers in Singapore in response to the ever-changing retail environment.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/8424 |
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| Institution: | Nanyang Technological University |
| Summary: | The project explores the entry mode and competitive strategies adopted by major medium and large retailers in Singapore in response to the ever-changing retail environment. |
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