Viability of the digital products industry : a strategic content value chain analysis.

This project analyses the e-commerce industry of digital products with the use of a strategic content value chain model.

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Bibliographic Details
Main Authors: Lim, Hiong Hwee., Tan, Boon Keng., Yee, See Wun.
Other Authors: Li, Michael Zhi-Feng
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/8438
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Institution: Nanyang Technological University

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