Listening : how hard is it? (A study on listening habits of men and women)

Listening : how hard is it? (A study on listening habits of men and women)

This Applied Research Projects investigates the nature of listening barriers of men and women, in contetx of radio advertisements, through the administration of a listening recall test.

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Bibliographic Details
Main Authors: Lim, Wei Yong, Poh, Phyllis Min Li, Tan, Adeline Junhan
Other Authors: Goby, Priscilla Valerie
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business
Online Access:http://hdl.handle.net/10356/8439
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Institution: Nanyang Technological University
Description
Summary:This Applied Research Projects investigates the nature of listening barriers of men and women, in contetx of radio advertisements, through the administration of a listening recall test.

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