How internet strategies evolve and the factors that drive change : lessons learnt from Asian case studies.

This report highlights two local Internet ventures’ major developments and how they evolve in the Asian E-commerce landscape. It also offers a deep analysis of factors that affect the mediocre success of E-commerce in Asia and the recent trends in the E-commerce industry both globally and in Asia.

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Bibliographic Details
Main Authors: Ong, Desmond Sern Seon., Goh, George Eng Tuck., Kong, Fern Chiang.
Other Authors: Sethi, Vijay
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/8457
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Institution: Nanyang Technological University

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