Making of an Asian international brand : I Nuovi cosmetics.

This is a case study that seeks to illustrate the international recognition achieved by a Singapore cosmetics brand - I Nuovi Cosmetics. The objective is to discover the success factors of I Nuovi Cosmetics Singapore Pte Ltd (INC)and its internationalization process.

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Bibliographic Details
Main Authors:	Goh, Siew Mui., Lau, Lee Jin., Tan, Annie.
Other Authors:	Tan, Thomas Tse Wee
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Industries and labor
Online Access:	http://hdl.handle.net/10356/8559
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

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record_format	dspace
spelling	sg-ntu-dr.10356-85592023-05-19T06:16:16Z Making of an Asian international brand : I Nuovi cosmetics. Goh, Siew Mui. Lau, Lee Jin. Tan, Annie. Tan, Thomas Tse Wee Nanyang Business School DRNTU::Business::Industries and labor This is a case study that seeks to illustrate the international recognition achieved by a Singapore cosmetics brand - I Nuovi Cosmetics. The objective is to discover the success factors of I Nuovi Cosmetics Singapore Pte Ltd (INC)and its internationalization process. 2008-09-24T07:22:37Z 2008-09-24T07:22:37Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8559 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Industries and labor
spellingShingle	DRNTU::Business::Industries and labor Goh, Siew Mui. Lau, Lee Jin. Tan, Annie. Making of an Asian international brand : I Nuovi cosmetics.
description	This is a case study that seeks to illustrate the international recognition achieved by a Singapore cosmetics brand - I Nuovi Cosmetics. The objective is to discover the success factors of I Nuovi Cosmetics Singapore Pte Ltd (INC)and its internationalization process.
author2	Tan, Thomas Tse Wee
author_facet	Tan, Thomas Tse Wee Goh, Siew Mui. Lau, Lee Jin. Tan, Annie.
format	Final Year Project
author	Goh, Siew Mui. Lau, Lee Jin. Tan, Annie.
author_sort	Goh, Siew Mui.
title	Making of an Asian international brand : I Nuovi cosmetics.
title_short	Making of an Asian international brand : I Nuovi cosmetics.
title_full	Making of an Asian international brand : I Nuovi cosmetics.
title_fullStr	Making of an Asian international brand : I Nuovi cosmetics.
title_full_unstemmed	Making of an Asian international brand : I Nuovi cosmetics.
title_sort	making of an asian international brand : i nuovi cosmetics.
publishDate	2008
url	http://hdl.handle.net/10356/8559
_version_	1770564987172945920

Making of an Asian international brand : I Nuovi cosmetics.

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