Corporate meetings market in Singapore : hotels' perspectives.

Corporate meetings market in Singapore : hotels' perspectives.

This study seeks to provide a better understanding of the corporate meetings market in Singapore and the focus is on hotels, a key industry partner of the STB. Sales & Marketing Directors from ten hotels were interviewed and their opinions and suggestions are noted while interviewers' recom...

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Main Authors: Sng, Michelle Mei Kim., Tan, Chiew Sze., Tan, Eddie Wei Kang.
Other Authors: Henderson, Joan C.
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Industries and labor
Online Access:http://hdl.handle.net/10356/8696
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-8696
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spelling sg-ntu-dr.10356-86962023-05-19T07:23:11Z Corporate meetings market in Singapore : hotels' perspectives. Sng, Michelle Mei Kim. Tan, Chiew Sze. Tan, Eddie Wei Kang. Henderson, Joan C. Nanyang Business School DRNTU::Business::Industries and labor This study seeks to provide a better understanding of the corporate meetings market in Singapore and the focus is on hotels, a key industry partner of the STB. Sales & Marketing Directors from ten hotels were interviewed and their opinions and suggestions are noted while interviewers' recommendations are also made. 2008-09-24T07:24:01Z 2008-09-24T07:24:01Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8696 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Industries and labor
spellingShingle DRNTU::Business::Industries and labor
Sng, Michelle Mei Kim.
Tan, Chiew Sze.
Tan, Eddie Wei Kang.
Corporate meetings market in Singapore : hotels' perspectives.
description This study seeks to provide a better understanding of the corporate meetings market in Singapore and the focus is on hotels, a key industry partner of the STB. Sales & Marketing Directors from ten hotels were interviewed and their opinions and suggestions are noted while interviewers' recommendations are also made.
author2 Henderson, Joan C.
author_facet Henderson, Joan C.
Sng, Michelle Mei Kim.
Tan, Chiew Sze.
Tan, Eddie Wei Kang.
format Final Year Project
author Sng, Michelle Mei Kim.
Tan, Chiew Sze.
Tan, Eddie Wei Kang.
author_sort Sng, Michelle Mei Kim.
title Corporate meetings market in Singapore : hotels' perspectives.
title_short Corporate meetings market in Singapore : hotels' perspectives.
title_full Corporate meetings market in Singapore : hotels' perspectives.
title_fullStr Corporate meetings market in Singapore : hotels' perspectives.
title_full_unstemmed Corporate meetings market in Singapore : hotels' perspectives.
title_sort corporate meetings market in singapore : hotels' perspectives.
publishDate 2008
url http://hdl.handle.net/10356/8696
_version_ 1772828112566878208

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