Tertiary students brand awareness of fuel card.

• المؤلفون الرئيسيون: Ong, Jin Chwen., Yeoh, Su Unn., Heng, Kiat Ying.
• مؤلفون آخرون: Loi, Soh Loi
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Marketing
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/8703
• المؤسسة: Nanyang Technological University

The is an exploratory study done on tertiary students brand awarness on fuel cards as well as their payment methods.It provides insight into some of the factors that affect their choice of payment modes.