Category reporting in charitable giving : an experimental analysis

• Main Authors: Li, Jingping, Riyanto, Yohanes Eko
• Other Authors: School of Social Sciences
• Format: Article
• Language: English
• Published: 2018
• Subjects: Publicity Effect; DRNTU::Social sciences::Economic theory; Category Effect
• Online Access: https://hdl.handle.net/10356/87841; http://hdl.handle.net/10220/46837
• Institution: Nanyang Technological University

We examine the effect of category reporting on charitable giving, aiming to disentangle the publicity effect from the category effect. We compare subjects' donation decisions under three reporting plans: category reporting, where an honored category is prespecified and qualifying subjects were...