Website evaluation using the repertory grid technique: a web designers' perspective.
Kelly's Repertory Grid Technique has been primarily employed to elicit factors that web designers consider important when they design or develop websites, to investigate web designers' perceptions of an "effective" Business-to-Business(B2C) website, and broaden existing web evalu...
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Main Authors: | , , |
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Format: | Final Year Project |
Published: |
2008
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Online Access: | http://hdl.handle.net/10356/9054 |
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Institution: | Nanyang Technological University |