Effective PR and advertising in a multimedia landscape

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Bibliographic Details
Main Author: O'Brien, Kathy
Other Authors: AMIC Annual Conference : Asia's Information Marketplace, Race for Technology, Content and Competence (7th : 1998 : Bangkok)
Format: Conference or Workshop Item
Published: 2008
Subjects:
Online Access:https://hdl.handle.net/10356/92424
http://hdl.handle.net/10220/1419
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-924242020-09-26T20:38:56Z Effective PR and advertising in a multimedia landscape O'Brien, Kathy AMIC Annual Conference : Asia's Information Marketplace, Race for Technology, Content and Competence (7th : 1998 : Bangkok) DRNTU::Social sciences::Communication DRNTU::Social sciences::Mass media 2008-10-21T02:53:15Z 2019-12-06T18:23:03Z 2008-10-21T02:53:15Z 2019-12-06T18:23:03Z 1998 1998 Conference Paper O'Brien, K. (1998). Effective PR and advertising in a multimedia landscape. In AMIC 7th Annual Conference: Asia's Information Marketplace, Race for Technology, Content and Competence, Bangkok, May 21-23, 1998. Singapore: Asian Media Information and Communication Centre. https://hdl.handle.net/10356/92424 http://hdl.handle.net/10220/1419 9 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication
DRNTU::Social sciences::Mass media
spellingShingle DRNTU::Social sciences::Communication
DRNTU::Social sciences::Mass media
O'Brien, Kathy
Effective PR and advertising in a multimedia landscape
author2 AMIC Annual Conference : Asia's Information Marketplace, Race for Technology, Content and Competence (7th : 1998 : Bangkok)
author_facet AMIC Annual Conference : Asia's Information Marketplace, Race for Technology, Content and Competence (7th : 1998 : Bangkok)
O'Brien, Kathy
format Conference or Workshop Item
author O'Brien, Kathy
author_sort O'Brien, Kathy
title Effective PR and advertising in a multimedia landscape
title_short Effective PR and advertising in a multimedia landscape
title_full Effective PR and advertising in a multimedia landscape
title_fullStr Effective PR and advertising in a multimedia landscape
title_full_unstemmed Effective PR and advertising in a multimedia landscape
title_sort effective pr and advertising in a multimedia landscape
publishDate 2008
url https://hdl.handle.net/10356/92424
http://hdl.handle.net/10220/1419
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