Effective PR and advertising in a multimedia landscape

Effective PR and advertising in a multimedia landscape

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Bibliographic Details
Main Author: O'Brien, Kathy
Other Authors: AMIC Annual Conference : Asia's Information Marketplace, Race for Technology, Content and Competence (7th : 1998 : Bangkok)
Format: Conference or Workshop Item
Published: 2008
Subjects:
DRNTU::Social sciences::Communication
DRNTU::Social sciences::Mass media
Online Access:https://hdl.handle.net/10356/92424
http://hdl.handle.net/10220/1419
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Institution: Nanyang Technological University

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