Mobile data services : an insight to its adoption and future direction

Mobile data service in Singapore is in the midst of moving to 3G network access. Despite the promising forecast for MDS initially, MDS has not attracted a critical mass of local users. Therefore, it is essential that local telecommunication operators understand the adoption of WAP services when deve...

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Bibliographic Details
Main Authors: Gan, Jimmy Cher Wen, Lim, Kok Siang, Tan, Zhilian
Other Authors: Gilbert, Arthur Lee
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9243
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Institution: Nanyang Technological University
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Summary:Mobile data service in Singapore is in the midst of moving to 3G network access. Despite the promising forecast for MDS initially, MDS has not attracted a critical mass of local users. Therefore, it is essential that local telecommunication operators understand the adoption of WAP services when developing mobile commerce.