The good, the bad, and the airbrushed : a review of puffery in advertising

• Main Author: Steele, Michael E.
• Other Authors: AMIC Annual Conference on Skyways, Highways and Corridors : Asia's Communication Challenges (1997 : Kuala Lumpur) (vol. 1)
• Format: Conference or Workshop Item
• Published: 2008
• Subjects: DRNTU::Social sciences::Communication; DRNTU::Social sciences::Mass media
• Online Access: https://hdl.handle.net/10356/92516; http://hdl.handle.net/10220/1570
• Institution: Nanyang Technological University