Exploratory study on sustainability of no frills airlines in Singapore

• Main Authors: Lin, Chuyan, See, Boon Leng, Yan, Kexin
• Other Authors: Kim, Changsu
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Industries and labor
• Online Access: http://hdl.handle.net/10356/9361
• Institution: Nanyang Technological University

In light of the emergence of No Frills airlines in Southeast Asia, our study aims to explore the sustainability of No Frills airlines in Singapore over the long run, in terms of availability of market demand and ability to adopt cost leadership positions.