Why working Singaporeans engage in multiple banking : an exploratory study.

Our study seeks to establish the reasons why working Singaporeans engage in multiple banking, the extent of dominance of local and foreign banks, the banking and/or financial services sourced by multiple bank customers and the usage rates for these services.

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Bibliographic Details
Main Authors: Chen, Meifen., Goh, Lee May., Phua, Tin Hwee.
Other Authors: Gerrard, Philip
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9388
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Institution: Nanyang Technological University
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