Evaluation of HDB home loan packages in Singapore.

A study to find out how financial institutions market their home loans for the HDB property market since its commercialization, consumers’ preferences with respect to the benefits and services offered in home loan packages, and to recommend feasible solutions to enhance the packaging and marketing o...

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Bibliographic Details
Main Authors: Guo, Wenhui., Kwan, Man Wai., Teo, Ai Ling.
Other Authors: Tan, How Joo
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9486
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Institution: Nanyang Technological University