Beach resort development : case analysis of Cha-Am, Thailand.

• Main Authors: How, Jackelyn Jielin., Tay, Jin Ying., Tay, Joanna Kai Yun.
• Other Authors: Smith, Russell Arthur
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Industries and labor
• Online Access: http://hdl.handle.net/10356/9575
• Institution: Nanyang Technological University

Demand and supply analyses were conducted of the actual situation and the “Master Plan for Tourism Development of Phetchaburi Province” planned by the Tourism Authority of Thailand from 1986 to 2003 and factors which caused the variations in the actual and planned situations examined and the possibl...