Consumers' perspectives on the use of EZ-link card for retail payments

• Main Authors: Cao, Grace Shu Yin, Tan, Wenrong, Tiow, Xue Fen
• Other Authors: Viswanathan, S
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Information technology
• Online Access: http://hdl.handle.net/10356/9619
• Institution: Nanyang Technological University

This research paper outlines the study on consumers’ perspectives towards the use of ez-link card for retail payments in Singapore. It identifies the attributes consumers have and examines how these attributes differ between two groups of consumers - the users and non-users. The consumers’ perceptio...