Case study on the artiste management industry - OM artistes.
This study looks into the burgeoning industry of artiste management and intensely studies one of the players in that industry. At the end of this study, recommendations were proposed to the artiste management agency in question in terms of strategy and marketing.
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| Format: | Final Year Project |
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2008
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| Online Access: | http://hdl.handle.net/10356/9672 |
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| Institution: | Nanyang Technological University |
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sg-ntu-dr.10356-96722023-05-19T05:44:58Z Case study on the artiste management industry - OM artistes. Muhammad Asril Ibrahim. Goh, Li Yee. Yue, Christine Si Hui. Cheng, Catherine Ooi Lan Nanyang Business School DRNTU::Business::Industries and labor This study looks into the burgeoning industry of artiste management and intensely studies one of the players in that industry. At the end of this study, recommendations were proposed to the artiste management agency in question in terms of strategy and marketing. 2008-09-24T07:34:56Z 2008-09-24T07:34:56Z 2008 2008 Final Year Project (FYP) http://hdl.handle.net/10356/9672 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| topic |
DRNTU::Business::Industries and labor |
| spellingShingle |
DRNTU::Business::Industries and labor Muhammad Asril Ibrahim. Goh, Li Yee. Yue, Christine Si Hui. Case study on the artiste management industry - OM artistes. |
| description |
This study looks into the burgeoning industry of artiste management and intensely studies one of the players in that industry. At the end of this study, recommendations were proposed to the artiste management agency in question in terms of strategy and marketing. |
| author2 |
Cheng, Catherine Ooi Lan |
| author_facet |
Cheng, Catherine Ooi Lan Muhammad Asril Ibrahim. Goh, Li Yee. Yue, Christine Si Hui. |
| format |
Final Year Project |
| author |
Muhammad Asril Ibrahim. Goh, Li Yee. Yue, Christine Si Hui. |
| author_sort |
Muhammad Asril Ibrahim. |
| title |
Case study on the artiste management industry - OM artistes. |
| title_short |
Case study on the artiste management industry - OM artistes. |
| title_full |
Case study on the artiste management industry - OM artistes. |
| title_fullStr |
Case study on the artiste management industry - OM artistes. |
| title_full_unstemmed |
Case study on the artiste management industry - OM artistes. |
| title_sort |
case study on the artiste management industry - om artistes. |
| publishDate |
2008 |
| url |
http://hdl.handle.net/10356/9672 |
| _version_ |
1770564745208791040 |