The impact of strategy presentation format on decision making.

For our research, we study whether the use of such graphical representation will lead decision makers to place greater focus on unique and strategically linked measures, and whether they will take less time to arrive at their decision.

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Bibliographic Details
Main Authors: Cheng, Myo Li., Lim, Desiree Hwei Shien., Neo, Shu May.
Other Authors: Chung, Lai Hong
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9675
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Institution: Nanyang Technological University