Future of AirAsia
The paper analyzes the competitiveness and sustainability of AirAsia. A list of key success factors are drawn up to give budget airlines a better picture of competing in the Asian aviation industry. Using the key success factors, an extensive evaluation on the business model of AirAsia will be carri...
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/9855 |
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| Institution: | Nanyang Technological University |
| Summary: | The paper analyzes the competitiveness and sustainability of AirAsia. A list of key success factors are drawn up to give budget airlines a better picture of competing in the Asian aviation industry. Using the key success factors, an extensive evaluation on the business model of AirAsia will be carried out. |
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