An empirical study on the pricing strategies of hypermarkets in Singapore.
In this study, we examine the pricing behaviors of firms operating in the hypermarket sector in Singapore by investigating the relative price level set by retailers, the amount of price dispersion present in the market, and the price adjustment behaviors of retailers.
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Main Authors: | , |
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Other Authors: | |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/9860 |
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Institution: | Nanyang Technological University |
Summary: | In this study, we examine the pricing behaviors of firms operating in the hypermarket sector in Singapore by investigating the relative price level set by retailers, the amount of price dispersion present in the market, and the price adjustment behaviors of retailers. |
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