The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms
IEEE Transactions on Engineering Management
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sg-nus-scholar.10635-1148872023-11-01T07:41:33Z The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms Ho, Y.K. Keh, H.T. Ong, J.M. FINANCE & ACCOUNTING Advertising Core competence Firm performance Interactions Manufacturing Market value Nonlinear relationship Nonmanufacturing Research and development (R&D) Resource-based view IEEE Transactions on Engineering Management 52 1 3-14 IEEMA 2014-12-12T07:04:28Z 2014-12-12T07:04:28Z 2005-02 Article Ho, Y.K., Keh, H.T., Ong, J.M. (2005-02). The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms. IEEE Transactions on Engineering Management 52 (1) : 3-14. ScholarBank@NUS Repository. 00189391 http://scholarbank.nus.edu.sg/handle/10635/114887 000226570500001 Scopus |
| institution |
National University of Singapore |
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NUS Library |
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Asia |
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Singapore Singapore |
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NUS Library |
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ScholarBank@NUS |
| topic |
Advertising Core competence Firm performance Interactions Manufacturing Market value Nonlinear relationship Nonmanufacturing Research and development (R&D) Resource-based view |
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Advertising Core competence Firm performance Interactions Manufacturing Market value Nonlinear relationship Nonmanufacturing Research and development (R&D) Resource-based view Ho, Y.K. Keh, H.T. Ong, J.M. The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms |
| description |
IEEE Transactions on Engineering Management |
| author2 |
FINANCE & ACCOUNTING |
| author_facet |
FINANCE & ACCOUNTING Ho, Y.K. Keh, H.T. Ong, J.M. |
| format |
Article |
| author |
Ho, Y.K. Keh, H.T. Ong, J.M. |
| author_sort |
Ho, Y.K. |
| title |
The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms |
| title_short |
The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms |
| title_full |
The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms |
| title_fullStr |
The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms |
| title_full_unstemmed |
The effects of R&D and advertising on firm value: An examination of manufacturing and nonmanufacturing firms |
| title_sort |
effects of r&d and advertising on firm value: an examination of manufacturing and nonmanufacturing firms |
| publishDate |
2014 |
| url |
http://scholarbank.nus.edu.sg/handle/10635/114887 |
| _version_ |
1781789314792816640 |