The role of pleasure and arousal in the service satisfaction process
Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031
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sg-nus-scholar.10635-1400772024-11-12T01:08:14Z The role of pleasure and arousal in the service satisfaction process Wirtz, Jochen Bateson, John E. G. MARKETING Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031 1-46 2018-04-18T07:18:53Z 2018-04-18T07:18:53Z 1996-06 Working Paper/Technical Report Wirtz, Jochen, Bateson, John E. G. (1996-06). The role of pleasure and arousal in the service satisfaction process. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031 : 1-46. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/140077 Research Paper Series; 1996-031 |
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Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031 |
author2 |
MARKETING |
author_facet |
MARKETING Wirtz, Jochen Bateson, John E. G. |
format |
Working Paper/Technical Report |
author |
Wirtz, Jochen Bateson, John E. G. |
spellingShingle |
Wirtz, Jochen Bateson, John E. G. The role of pleasure and arousal in the service satisfaction process |
author_sort |
Wirtz, Jochen |
title |
The role of pleasure and arousal in the service satisfaction process |
title_short |
The role of pleasure and arousal in the service satisfaction process |
title_full |
The role of pleasure and arousal in the service satisfaction process |
title_fullStr |
The role of pleasure and arousal in the service satisfaction process |
title_full_unstemmed |
The role of pleasure and arousal in the service satisfaction process |
title_sort |
role of pleasure and arousal in the service satisfaction process |
publishDate |
2018 |
url |
http://scholarbank.nus.edu.sg/handle/10635/140077 |
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1821187308956680192 |