The role of pleasure and arousal in the service satisfaction process

Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031

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Bibliographic Details
Main Authors: Wirtz, Jochen, Bateson, John E. G.
Other Authors: MARKETING
Format: Working Paper/Technical Report
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/140077
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Institution: National University of Singapore
id sg-nus-scholar.10635-140077
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spelling sg-nus-scholar.10635-1400772024-11-12T01:08:14Z The role of pleasure and arousal in the service satisfaction process Wirtz, Jochen Bateson, John E. G. MARKETING Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031 1-46 2018-04-18T07:18:53Z 2018-04-18T07:18:53Z 1996-06 Working Paper/Technical Report Wirtz, Jochen, Bateson, John E. G. (1996-06). The role of pleasure and arousal in the service satisfaction process. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031 : 1-46. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/140077 Research Paper Series; 1996-031
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
description Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-031
author2 MARKETING
author_facet MARKETING
Wirtz, Jochen
Bateson, John E. G.
format Working Paper/Technical Report
author Wirtz, Jochen
Bateson, John E. G.
spellingShingle Wirtz, Jochen
Bateson, John E. G.
The role of pleasure and arousal in the service satisfaction process
author_sort Wirtz, Jochen
title The role of pleasure and arousal in the service satisfaction process
title_short The role of pleasure and arousal in the service satisfaction process
title_full The role of pleasure and arousal in the service satisfaction process
title_fullStr The role of pleasure and arousal in the service satisfaction process
title_full_unstemmed The role of pleasure and arousal in the service satisfaction process
title_sort role of pleasure and arousal in the service satisfaction process
publishDate 2018
url http://scholarbank.nus.edu.sg/handle/10635/140077
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