Strategic alliance as an entry strategy into markets dominated by major corporations

Research Paper Series (National University of Singapore. Faculty of Business Administration); 1998-062

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Bibliographic Details
Main Authors:	Lee, Khai Sheang, Lim, Guan Hua, Tan Soo Jiuan
Other Authors:	MARKETING
Format:	Working Paper/Technical Report
Published:	2018
Online Access:	http://scholarbank.nus.edu.sg/handle/10635/140250
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Institution:	National University of Singapore

id	sg-nus-scholar.10635-140250
record_format	dspace
spelling	sg-nus-scholar.10635-1402502019-04-23T08:58:20Z Strategic alliance as an entry strategy into markets dominated by major corporations Lee, Khai Sheang Lim, Guan Hua Tan Soo Jiuan MARKETING FINANCE & ACCOUNTING Research Paper Series (National University of Singapore. Faculty of Business Administration); 1998-062 1-31 2018-04-19T02:06:43Z 2018-04-19T02:06:43Z 1998-10 Working Paper/Technical Report Lee, Khai Sheang, Lim, Guan Hua, Tan Soo Jiuan (1998-10). Strategic alliance as an entry strategy into markets dominated by major corporations. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1998-062 : 1-31. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/140250 Research Paper Series; 1998-062
institution	National University of Singapore
building	NUS Library
country	Singapore
collection	ScholarBank@NUS
description	Research Paper Series (National University of Singapore. Faculty of Business Administration); 1998-062
author2	MARKETING
author_facet	MARKETING Lee, Khai Sheang Lim, Guan Hua Tan Soo Jiuan
format	Working Paper/Technical Report
author	Lee, Khai Sheang Lim, Guan Hua Tan Soo Jiuan
spellingShingle	Lee, Khai Sheang Lim, Guan Hua Tan Soo Jiuan Strategic alliance as an entry strategy into markets dominated by major corporations
author_sort	Lee, Khai Sheang
title	Strategic alliance as an entry strategy into markets dominated by major corporations
title_short	Strategic alliance as an entry strategy into markets dominated by major corporations
title_full	Strategic alliance as an entry strategy into markets dominated by major corporations
title_fullStr	Strategic alliance as an entry strategy into markets dominated by major corporations
title_full_unstemmed	Strategic alliance as an entry strategy into markets dominated by major corporations
title_sort	strategic alliance as an entry strategy into markets dominated by major corporations
publishDate	2018
url	http://scholarbank.nus.edu.sg/handle/10635/140250
_version_	1681097957776031744

Strategic alliance as an entry strategy into markets dominated by major corporations

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