EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL

Bachelor's

Saved in:
Bibliographic Details
Main Author: LOU SENG LEE
Other Authors: FINANCE & ACCOUNTING
Format: Theses and Dissertations
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/147372
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: National University of Singapore
id sg-nus-scholar.10635-147372
record_format dspace
spelling sg-nus-scholar.10635-1473722019-04-12T15:01:07Z EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL LOU SENG LEE FINANCE & ACCOUNTING ANG SWEE HOON Bachelor's BACHELOR OF BUSINESS ADMINISTRATION WITH HONOURS 2018-09-19T07:13:25Z 2018-09-19T07:13:25Z 2007 Thesis LOU SENG LEE (2007). EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/147372
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
description Bachelor's
author2 FINANCE & ACCOUNTING
author_facet FINANCE & ACCOUNTING
LOU SENG LEE
format Theses and Dissertations
author LOU SENG LEE
spellingShingle LOU SENG LEE
EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL
author_sort LOU SENG LEE
title EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL
title_short EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL
title_full EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL
title_fullStr EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL
title_full_unstemmed EFFECTS OF AD CREATIVITY AND AD REPETITION ON CONSUMER ATTITUDES, FEELINGS AND RECALL
title_sort effects of ad creativity and ad repetition on consumer attitudes, feelings and recall
publishDate 2018
url http://scholarbank.nus.edu.sg/handle/10635/147372
_version_ 1681098726374899712