THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY

Master's

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Bibliographic Details
Main Author: CHAI MIN YEN
Other Authors: BUSINESS ADMINISTRATION
Format: Theses and Dissertations
Published: 2019
Online Access:https://scholarbank.nus.edu.sg/handle/10635/162936
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Institution: National University of Singapore
id sg-nus-scholar.10635-162936
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spelling sg-nus-scholar.10635-1629362021-02-08T09:08:59Z THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY CHAI MIN YEN BUSINESS ADMINISTRATION SUBASH MEHTA Master's MASTER OF BUSINESS ADMINISTRATION 2019-12-23T08:37:29Z 2019-12-23T08:37:29Z 1988 Thesis CHAI MIN YEN (1988). THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY. ScholarBank@NUS Repository. https://scholarbank.nus.edu.sg/handle/10635/162936 CCK BATCHLOAD 20191220
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
description Master's
author2 BUSINESS ADMINISTRATION
author_facet BUSINESS ADMINISTRATION
CHAI MIN YEN
format Theses and Dissertations
author CHAI MIN YEN
spellingShingle CHAI MIN YEN
THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY
author_sort CHAI MIN YEN
title THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY
title_short THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY
title_full THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY
title_fullStr THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY
title_full_unstemmed THE MARKETING OF LUXURY GOODS : STRATEGY AND PROBLEMS - A CASE STUDY
title_sort marketing of luxury goods : strategy and problems - a case study
publishDate 2019
url https://scholarbank.nus.edu.sg/handle/10635/162936
_version_ 1692007197352919040