The role of socialization agents in adolescents? responses to app-based mobile advertising

10.1080/02650487.2019.1648138

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Bibliographic Details
Main Authors: Wonsun Shin, May Lwin, Andrew Yee, Kalya M Kee
Other Authors: MARKETING
Format: Article
Published: Taylor & Francis 2020
Online Access:https://scholarbank.nus.edu.sg/handle/10635/168022
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-1680222024-04-17T02:00:59Z The role of socialization agents in adolescents? responses to app-based mobile advertising Wonsun Shin May Lwin Andrew Yee Kalya M Kee MARKETING SAW SWEE HOCK SCHOOL OF PUBLIC HEALTH 10.1080/02650487.2019.1648138 International Journal of Advertising 39 3 365-386 2020-05-12T07:08:42Z 2020-05-12T07:08:42Z 2019-08-16 Article Wonsun Shin, May Lwin, Andrew Yee, Kalya M Kee (2019-08-16). The role of socialization agents in adolescents? responses to app-based mobile advertising. International Journal of Advertising 39 (3) : 365-386. ScholarBank@NUS Repository. https://doi.org/10.1080/02650487.2019.1648138 0265-0487 https://scholarbank.nus.edu.sg/handle/10635/168022 Taylor & Francis Taylor & Francis
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
description 10.1080/02650487.2019.1648138
author2 MARKETING
author_facet MARKETING
Wonsun Shin
May Lwin
Andrew Yee
Kalya M Kee
format Article
author Wonsun Shin
May Lwin
Andrew Yee
Kalya M Kee
spellingShingle Wonsun Shin
May Lwin
Andrew Yee
Kalya M Kee
The role of socialization agents in adolescents? responses to app-based mobile advertising
author_sort Wonsun Shin
title The role of socialization agents in adolescents? responses to app-based mobile advertising
title_short The role of socialization agents in adolescents? responses to app-based mobile advertising
title_full The role of socialization agents in adolescents? responses to app-based mobile advertising
title_fullStr The role of socialization agents in adolescents? responses to app-based mobile advertising
title_full_unstemmed The role of socialization agents in adolescents? responses to app-based mobile advertising
title_sort role of socialization agents in adolescents? responses to app-based mobile advertising
publisher Taylor & Francis
publishDate 2020
url https://scholarbank.nus.edu.sg/handle/10635/168022
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