The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry

Ph.D

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Bibliographic Details
Main Author:	LI SONGQING
Other Authors:	ENGLISH LANGUAGE & LITERATURE
Format:	Theses and Dissertations
Language:	English
Published:	2010
Subjects:	advertising, bilingualism, CDA, cognitive, identity construction, ideology
Online Access:	http://scholarbank.nus.edu.sg/handle/10635/18842
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Institution:	National University of Singapore
Language:	English

id	sg-nus-scholar.10635-18842
record_format	dspace
spelling	sg-nus-scholar.10635-188422017-10-21T08:07:16Z The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry LI SONGQING ENGLISH LANGUAGE & LITERATURE WEE HOCK ANN, LIONEL advertising, bilingualism, CDA, cognitive, identity construction, ideology Ph.D DOCTOR OF PHILOSOPHY 2010-12-31T18:01:07Z 2010-12-31T18:01:07Z 2010-03-19 Thesis LI SONGQING (2010-03-19). The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/18842 NOT_IN_WOS en
institution	National University of Singapore
building	NUS Library
country	Singapore
collection	ScholarBank@NUS
language	English
topic	advertising, bilingualism, CDA, cognitive, identity construction, ideology
spellingShingle	advertising, bilingualism, CDA, cognitive, identity construction, ideology LI SONGQING The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry
description	Ph.D
author2	ENGLISH LANGUAGE & LITERATURE
author_facet	ENGLISH LANGUAGE & LITERATURE LI SONGQING
format	Theses and Dissertations
author	LI SONGQING
author_sort	LI SONGQING
title	The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry
title_short	The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry
title_full	The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry
title_fullStr	The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry
title_full_unstemmed	The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry
title_sort	discursive construction of identity in chinese-english bilingual advertising: a critical inquiry
publishDate	2010
url	http://scholarbank.nus.edu.sg/handle/10635/18842
_version_	1681079573038497792

The discursive construction of identity in Chinese-English bilingual advertising: A critical inquiry

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