DOES DESIGN MATTER IN SOCIAL MEDIA HEALTH CAMPAIGNS? THE EFFECTS OF MESSAGE FRAMING, USE OF GRAPHIC DESIGN PRINCIPLES AND DIALOGIC COMMUNICATION ON ATTENTION AND INTEREST ON INSTAGRAM
Bachelor's
Saved in:
Main Author: | |
---|---|
Other Authors: | |
Published: |
2021
|
Online Access: | https://scholarbank.nus.edu.sg/handle/10635/200866 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | National University of Singapore |