Quantifying the economic value of warranties in the U.S. server market

10.1287/mksc.1080.0380

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Bibliographic Details
Main Authors: Chu, J., Chintagunta, P.K.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43821
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Institution: National University of Singapore