Relaxation increases monetary valuations
10.1509/jmkr.48.5.814
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sg-nus-scholar.10635-438512023-10-25T23:30:24Z Relaxation increases monetary valuations Pham, M.T. Hung, I.W. Gorn, G.J. MARKETING Construal levels Emotions Monetary valuations Relaxation Willingness to pay 10.1509/jmkr.48.5.814 Journal of Marketing Research 48 5 814-826 2013-10-09T02:46:54Z 2013-10-09T02:46:54Z 2011 Article Pham, M.T., Hung, I.W., Gorn, G.J. (2011). Relaxation increases monetary valuations. Journal of Marketing Research 48 (5) : 814-826. ScholarBank@NUS Repository. https://doi.org/10.1509/jmkr.48.5.814 00222437 http://scholarbank.nus.edu.sg/handle/10635/43851 000294974500002 Scopus |
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Construal levels Emotions Monetary valuations Relaxation Willingness to pay |
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Construal levels Emotions Monetary valuations Relaxation Willingness to pay Pham, M.T. Hung, I.W. Gorn, G.J. Relaxation increases monetary valuations |
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10.1509/jmkr.48.5.814 |
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MARKETING |
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MARKETING Pham, M.T. Hung, I.W. Gorn, G.J. |
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Article |
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Pham, M.T. Hung, I.W. Gorn, G.J. |
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Pham, M.T. |
title |
Relaxation increases monetary valuations |
title_short |
Relaxation increases monetary valuations |
title_full |
Relaxation increases monetary valuations |
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Relaxation increases monetary valuations |
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Relaxation increases monetary valuations |
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relaxation increases monetary valuations |
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2013 |
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http://scholarbank.nus.edu.sg/handle/10635/43851 |
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