Relaxation increases monetary valuations

10.1509/jmkr.48.5.814

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Bibliographic Details
Main Authors: Pham, M.T., Hung, I.W., Gorn, G.J.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43851
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-438512023-10-25T23:30:24Z Relaxation increases monetary valuations Pham, M.T. Hung, I.W. Gorn, G.J. MARKETING Construal levels Emotions Monetary valuations Relaxation Willingness to pay 10.1509/jmkr.48.5.814 Journal of Marketing Research 48 5 814-826 2013-10-09T02:46:54Z 2013-10-09T02:46:54Z 2011 Article Pham, M.T., Hung, I.W., Gorn, G.J. (2011). Relaxation increases monetary valuations. Journal of Marketing Research 48 (5) : 814-826. ScholarBank@NUS Repository. https://doi.org/10.1509/jmkr.48.5.814 00222437 http://scholarbank.nus.edu.sg/handle/10635/43851 000294974500002 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Construal levels
Emotions
Monetary valuations
Relaxation
Willingness to pay
spellingShingle Construal levels
Emotions
Monetary valuations
Relaxation
Willingness to pay
Pham, M.T.
Hung, I.W.
Gorn, G.J.
Relaxation increases monetary valuations
description 10.1509/jmkr.48.5.814
author2 MARKETING
author_facet MARKETING
Pham, M.T.
Hung, I.W.
Gorn, G.J.
format Article
author Pham, M.T.
Hung, I.W.
Gorn, G.J.
author_sort Pham, M.T.
title Relaxation increases monetary valuations
title_short Relaxation increases monetary valuations
title_full Relaxation increases monetary valuations
title_fullStr Relaxation increases monetary valuations
title_full_unstemmed Relaxation increases monetary valuations
title_sort relaxation increases monetary valuations
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/43851
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