Modelling hybrid distribution channels: A game-theoretic analysis

10.1016/S0969-6989(03)00007-9

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Bibliographic Details
Main Authors: Park, S.Y., Keh, H.T.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43861
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Institution: National University of Singapore
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