Research watch: Adorn your brand with likable numbers

Harvard Business Review

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Bibliographic Details
Main Authors:	King, D., Janiszewski, C.
Other Authors:	MARKETING
Format:	Article
Published:	2013
Online Access:	http://scholarbank.nus.edu.sg/handle/10635/43886
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Institution:	National University of Singapore

id	sg-nus-scholar.10635-43886
record_format	dspace
spelling	sg-nus-scholar.10635-438862024-11-14T16:42:44Z Research watch: Adorn your brand with likable numbers King, D. Janiszewski, C. MARKETING Harvard Business Review 89 7-8 - HABRA 2013-10-09T02:47:48Z 2013-10-09T02:47:48Z 2011 Article King, D.,Janiszewski, C. (2011). Research watch: Adorn your brand with likable numbers. Harvard Business Review 89 (7-8) : -. ScholarBank@NUS Repository. 00178012 http://scholarbank.nus.edu.sg/handle/10635/43886 NOT_IN_WOS Scopus
institution	National University of Singapore
building	NUS Library
continent	Asia
country	Singapore Singapore
content_provider	NUS Library
collection	ScholarBank@NUS
description	Harvard Business Review
author2	MARKETING
author_facet	MARKETING King, D. Janiszewski, C.
format	Article
author	King, D. Janiszewski, C.
spellingShingle	King, D. Janiszewski, C. Research watch: Adorn your brand with likable numbers
author_sort	King, D.
title	Research watch: Adorn your brand with likable numbers
title_short	Research watch: Adorn your brand with likable numbers
title_full	Research watch: Adorn your brand with likable numbers
title_fullStr	Research watch: Adorn your brand with likable numbers
title_full_unstemmed	Research watch: Adorn your brand with likable numbers
title_sort	research watch: adorn your brand with likable numbers
publishDate	2013
url	http://scholarbank.nus.edu.sg/handle/10635/43886
_version_	1821222726840352768

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