Corporate social responsibility and marketing: A cause lost in frame alignment?
BledCom 2008, 15th Global Public Relations Symposium, Lake Bled, Slovenia, July 2008
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2014
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sg-nus-scholar.10635-990742015-06-08T06:11:56Z Corporate social responsibility and marketing: A cause lost in frame alignment? Dhanesh, Ganga S. COMMUNICATIONS AND NEW MEDIA BledCom 2008, 15th Global Public Relations Symposium, Lake Bled, Slovenia, July 2008 2014-10-20T02:16:52Z 2014-10-20T02:16:52Z 2008 Conference Paper Dhanesh, Ganga S. (2008). Corporate social responsibility and marketing: A cause lost in frame alignment?. BledCom 2008, 15th Global Public Relations Symposium, Lake Bled, Slovenia, July 2008. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/99074 NOT_IN_WOS en BledCom |
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National University of Singapore |
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Singapore |
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ScholarBank@NUS |
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English |
description |
BledCom 2008, 15th Global Public Relations Symposium, Lake Bled, Slovenia, July 2008 |
author2 |
COMMUNICATIONS AND NEW MEDIA |
author_facet |
COMMUNICATIONS AND NEW MEDIA Dhanesh, Ganga S. |
format |
Conference or Workshop Item |
author |
Dhanesh, Ganga S. |
spellingShingle |
Dhanesh, Ganga S. Corporate social responsibility and marketing: A cause lost in frame alignment? |
author_sort |
Dhanesh, Ganga S. |
title |
Corporate social responsibility and marketing: A cause lost in frame alignment? |
title_short |
Corporate social responsibility and marketing: A cause lost in frame alignment? |
title_full |
Corporate social responsibility and marketing: A cause lost in frame alignment? |
title_fullStr |
Corporate social responsibility and marketing: A cause lost in frame alignment? |
title_full_unstemmed |
Corporate social responsibility and marketing: A cause lost in frame alignment? |
title_sort |
corporate social responsibility and marketing: a cause lost in frame alignment? |
publisher |
BledCom |
publishDate |
2014 |
url |
http://scholarbank.nus.edu.sg/handle/10635/99074 |
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1681088765071720448 |