Nation branding

Emerging nations need national champions, and national champions need strong support from the state.

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Bibliographic Details
Main Authors: KUMAR, Nirmalya, STEENKAMP, Jan-Benedict E.M.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2016
Subjects:
Online Access:https://ink.library.smu.edu.sg/ami/16
https://ink.library.smu.edu.sg/context/ami/article/1034/viewcontent/Nation_Branding.pdf
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Institution: Singapore Management University
Language: English
id sg-smu-ink.ami-1034
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spelling sg-smu-ink.ami-10342017-02-08T09:34:18Z Nation branding KUMAR, Nirmalya STEENKAMP, Jan-Benedict E.M. Emerging nations need national champions, and national champions need strong support from the state. 2016-05-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/ami/16 https://ink.library.smu.edu.sg/context/ami/article/1034/viewcontent/Nation_Branding.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Asian Management Insights eng Institutional Knowledge at Singapore Management University Civic and Community Engagement Community-Based Learning
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Civic and Community Engagement
Community-Based Learning
spellingShingle Civic and Community Engagement
Community-Based Learning
KUMAR, Nirmalya
STEENKAMP, Jan-Benedict E.M.
Nation branding
description Emerging nations need national champions, and national champions need strong support from the state.
format text
author KUMAR, Nirmalya
STEENKAMP, Jan-Benedict E.M.
author_facet KUMAR, Nirmalya
STEENKAMP, Jan-Benedict E.M.
author_sort KUMAR, Nirmalya
title Nation branding
title_short Nation branding
title_full Nation branding
title_fullStr Nation branding
title_full_unstemmed Nation branding
title_sort nation branding
publisher Institutional Knowledge at Singapore Management University
publishDate 2016
url https://ink.library.smu.edu.sg/ami/16
https://ink.library.smu.edu.sg/context/ami/article/1034/viewcontent/Nation_Branding.pdf
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