Nation branding
Emerging nations need national champions, and national champions need strong support from the state.
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Institutional Knowledge at Singapore Management University
2016
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sg-smu-ink.ami-10342017-02-08T09:34:18Z Nation branding KUMAR, Nirmalya STEENKAMP, Jan-Benedict E.M. Emerging nations need national champions, and national champions need strong support from the state. 2016-05-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/ami/16 https://ink.library.smu.edu.sg/context/ami/article/1034/viewcontent/Nation_Branding.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Asian Management Insights eng Institutional Knowledge at Singapore Management University Civic and Community Engagement Community-Based Learning |
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Singapore Management University |
building |
SMU Libraries |
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Asia |
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Singapore Singapore |
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SMU Libraries |
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Civic and Community Engagement Community-Based Learning |
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Civic and Community Engagement Community-Based Learning KUMAR, Nirmalya STEENKAMP, Jan-Benedict E.M. Nation branding |
description |
Emerging nations need national champions, and national champions need strong support from the state. |
format |
text |
author |
KUMAR, Nirmalya STEENKAMP, Jan-Benedict E.M. |
author_facet |
KUMAR, Nirmalya STEENKAMP, Jan-Benedict E.M. |
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KUMAR, Nirmalya |
title |
Nation branding |
title_short |
Nation branding |
title_full |
Nation branding |
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Nation branding |
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Nation branding |
title_sort |
nation branding |
publisher |
Institutional Knowledge at Singapore Management University |
publishDate |
2016 |
url |
https://ink.library.smu.edu.sg/ami/16 https://ink.library.smu.edu.sg/context/ami/article/1034/viewcontent/Nation_Branding.pdf |
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