The strategic approach to internationalisation

Asia is the global sweet spot for multinationals (MNCs) looking to generate revenue and, over the mid-term, sustained profits.

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Main Author: PERCHTHOLD, Gordon
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2021
Subjects:
Online Access:https://ink.library.smu.edu.sg/ami/143
https://ink.library.smu.edu.sg/context/ami/article/1153/viewcontent/6_AMI15_Internationalisation.pdf
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Institution: Singapore Management University
Language: English
id sg-smu-ink.ami-1153
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spelling sg-smu-ink.ami-11532021-07-09T04:17:59Z The strategic approach to internationalisation PERCHTHOLD, Gordon Asia is the global sweet spot for multinationals (MNCs) looking to generate revenue and, over the mid-term, sustained profits. 2021-05-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/ami/143 https://ink.library.smu.edu.sg/context/ami/article/1153/viewcontent/6_AMI15_Internationalisation.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Asian Management Insights eng Institutional Knowledge at Singapore Management University finance asia internationalisation Asian Studies International Business
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic finance
asia
internationalisation
Asian Studies
International Business
spellingShingle finance
asia
internationalisation
Asian Studies
International Business
PERCHTHOLD, Gordon
The strategic approach to internationalisation
description Asia is the global sweet spot for multinationals (MNCs) looking to generate revenue and, over the mid-term, sustained profits.
format text
author PERCHTHOLD, Gordon
author_facet PERCHTHOLD, Gordon
author_sort PERCHTHOLD, Gordon
title The strategic approach to internationalisation
title_short The strategic approach to internationalisation
title_full The strategic approach to internationalisation
title_fullStr The strategic approach to internationalisation
title_full_unstemmed The strategic approach to internationalisation
title_sort strategic approach to internationalisation
publisher Institutional Knowledge at Singapore Management University
publishDate 2021
url https://ink.library.smu.edu.sg/ami/143
https://ink.library.smu.edu.sg/context/ami/article/1153/viewcontent/6_AMI15_Internationalisation.pdf
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