Lembu Dairy: Beyond milk
It is July 2015, and Lembu Dairy, the fourth largest dairy producer in Malaysia, faces stiff competition in its retail production business. Although it performs well the in wholesale milk trade, it lacks its rivals’ extensive and long-standing marketing prowess. Patrick Heng Meng Loh, a seasoned inv...
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Main Authors: | , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2016
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Online Access: | https://ink.library.smu.edu.sg/cases_coll_all/152 https://cmp.smu.edu.sg/case/2401 |
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Institution: | Singapore Management University |
Language: | English |