Juntos Global: Deploying human centered design to motivate the newly banked
The case is set in March 2018. Neha Bhatia Ramdas the Director of Sales at Juntos Global is visiting a prospective partner bank of her company in Singapore, which wants to expand its outreach amongst the unbanked population in South East Asia. The partner bank is not comfortable in sharing their cus...
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Main Authors: | THOMAS, Howard, BHATTACHARYA, Lipika |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2018
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/cases_coll_all/225 https://cmp.smu.edu.sg/case/3706 |
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Institution: | Singapore Management University |
Language: | English |
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