Ant Financial: The road to financial inclusion in China through QR codes and technology-as-a-service

Set in January 2020, this case presents Ant Financial’s success in promoting financial inclusion in China through its Quick Response (QR) Merchant Growth Plan. Established in 2014, Ant Financial grew out of Alipay, a mobile payment provider that served Alibaba’s e-commerce customers. Inheriting Alip...

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Bibliographic Details
Main Authors: LIANG, Hao, WANG, Jialun, LIM, Gabriel Pang Keat, CHIU, Tzu-Kuan
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2020
Subjects:
Online Access:https://ink.library.smu.edu.sg/cases_coll_all/293
https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-20-BATCH%20%5BPDF-Pic%5D/SMU-20-0005%20%5BAnt%20Financial%5D/SMU-20-0005%20%5BAnt%20Financial%5D.pdf
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Institution: Singapore Management University
Language: English