Going digital? Mission possible: Hawkers United – Dabao 2020’s takeaway from the pandemic fallout

• Main Authors: LAU, Yi Meng, LO, Siaw Ling, LIM, Thomas
• 格式: text
• 語言: English
• 出版: Institutional Knowledge at Singapore Management University 2020
• 主題: Food services; Crisis management; Adaptive innovation; Business processes; Perceptions; Product and process design; Getting buy-in; Resistance to change; Capitalizing on change; Asian Studies; Databases and Information Systems; Digital Communications and Networking; Entrepreneurial and Small Business Operations; Sales and Merchandising
• 在線閱讀: https://ink.library.smu.edu.sg/cases_coll_all/334; https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-20-BATCH%20%5BPDF-Pic%5D/SMU-20-0034%20%5BHawkers%20United%5D/SMU-20-0034%20%5BHawkers%20United%5D.pdf

Second-generation hawker Melvin Chew decided to set up the Hawkers United – Dabao 2020 Facebook group after the Singapore government announced that dining in at hawker centres, and all other food and beverage (F&B) establishments would be banned, following the imposition of the circuit breaker (...