Johnson & Johnson’s choice of regional headquarters and innovation hub: Why Singapore?

In November 2019, Tommy Leong, Zone President, East Asia & Japan (EAJ), of Schneider Electric, a French multinational corporation (MNC), hosted regional clients in the Singapore HQ building. He highlighted how the company would capitalise on digital transformation to help create a futuristic cit...

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Bibliographic Details
Main Authors: DE MEYER, Arnoud Cyriel Leo, BHATTACHARYA, Lipika
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2020
Subjects:
Online Access:https://ink.library.smu.edu.sg/cases_coll_all/359
https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-20-BATCH%20%5BPDF-Pic%5D/SMU-20-0002%20%5BJohnson%20&%20Johnson%5D/SMU-20-0002%20%5BJohnson%20&%20Johnson%5D.pdf?CT=1600135103288&OR=ItemsView
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Institution: Singapore Management University
Language: English