Japan’s Sharp Corporation: Aiming to boost its competitive edge (A)

• Main Authors: SRIKANTH, Kannan, CHAN, Chi Wei
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2020
• Subjects: Competitive advantage; value creation; resource competition; technology-based competition; managerial decision-making; Strategic Management Policy; Technology and Innovation
• Online Access: https://ink.library.smu.edu.sg/cases_coll_all/364; https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-20-BATCH%20%5BPDF-Pic%5D/SMU-20-0038%20%5BSharp%5D/SMU-20-0038%20%5BSharp%20A%5D.pdf
• Institution: Singapore Management University

Case A is set in 2010. Shinji Tanaka is a senior economist at Kyoto Heritage Foundation, a Japanese think tank, and he wondered if Sharp’s new manufacturing plant in Sakai could turn the company around. Sharp’s vision and innovative culture led it to invest in LCD technology. It played an important...