Hai Sia Seafood: A traditional business’s journey of innovation and digitisation

Set in May 2021, this case describes the journey of transformation Hai Sia Seafood (Hai Sia), a Singapore-based seafood company, embarked upon five years earlier. Hai Sia, a family business established forty-five years earlier, supplied high quality, fresh, and processed seafood at competitive price...

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Bibliographic Details
Main Authors: PAN, Gary, LEE, Benjamin Huan Zhou, BHARDWAJ, Sheetal
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2022
Subjects:
Online Access:https://ink.library.smu.edu.sg/cases_coll_all/410
https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-21-BATCH%20%5BPDF-Pic%5D/SMU-21-0050%20%5BHai%20Sia%5D/SMU-21-0050%20%5BHai%20Sia%5D.pdf?CT=1647247309693&OR=ItemsView
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Institution: Singapore Management University
Language: English