JUMBO Group: Transformation recipe for building and scaling a smart F&B business

• المؤلفون الرئيسيون: GENG, Xuesong, CHIN, Andrew, LIM, Thomas
• التنسيق: text
• اللغة: English
• منشور في: Institutional Knowledge at Singapore Management University 2023
• الموضوعات: Data-Driven Decision-Making; Digital Transformation; business expansion; Analytics and Data Science; project management; Customer-Centricity; Databases and Information Systems; Strategic Management Policy
• الوصول للمادة أونلاين: https://ink.library.smu.edu.sg/cases_coll_all/469; https://cmp.smu.edu.sg/case/5926
• المؤسسة: Singapore Management University

It has been a bumpy few years since 2020 for JUMBO Group CEO and Executive Director Ang Kiam Meng. JUMBO Group, like many other firms in the food and beverage (F&B) industry, faced significant challenges during the COVID-19 pandemic from 2020 to 2022. Prior to the pandemic, it had established it...