Influence of artificial intelligence (AI) on decision-making for market-entry strategies in emerging economies

Influence of artificial intelligence (AI) on decision-making for market-entry strategies in emerging economies

International firms with growth-oriented business models face a complex array of factors when planning to enter emerging markets. These markets are characterized by dynamic socio-economic and geopolitical conditions, often resulting in limited market intelligence and a fragmented understanding of th...

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Bibliographic Details
Main Author: DESHPANDE, Tejas
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2024
Subjects:
International Business
Emerging Markets
Business Decision-making
AI Analysis model.
Artificial Intelligence and Robotics
Technology and Innovation
Online Access:https://ink.library.smu.edu.sg/etd_coll/642
https://ink.library.smu.edu.sg/context/etd_coll/article/1640/viewcontent/GPBA_AY2019_DBA_Tejas_Deshpande.pdf
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Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/etd_coll/642
https://ink.library.smu.edu.sg/context/etd_coll/article/1640/viewcontent/GPBA_AY2019_DBA_Tejas_Deshpande.pdf

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