Modeling adoption dynamics in social networks

• 主要作者: LUU, Minh Duc
• 格式: text
• 語言: English
• 出版: Institutional Knowledge at Singapore Management University 2017
• 主題: User profiling; Social media; Selective self-disclosure; Databases and Information Systems; Management Information Systems; Social Media
• 在線閱讀: https://ink.library.smu.edu.sg/etd_coll_all/4; https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1003&context=etd_coll_all

This dissertation studies the modeling of user-item adoption dynamics where an item can be an innovation, a piece of contagious information or a product. By “adoption dynamics” we refer to the process of users making decision choices to adopt items based on a variety of user and item factors. In the...