Creating a customer-centred brand

Amira Geneid of Zahara discusses how the brand listens to their community to deliver beyond expectations. Zahara is a halal cosmetics line based in Singapore

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Bibliographic Details
Main Author:	GENEID, Amira
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2018
Subjects:	Small business customer service Halal cosmetics Singapore Asian Studies Entrepreneurial and Small Business Operations Sales and Merchandising
Online Access:	https://ink.library.smu.edu.sg/ises_research/46 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1046&context=ises_research
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Institution:	Singapore Management University
Language:	English

Internet

https://ink.library.smu.edu.sg/ises_research/46
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1046&context=ises_research