Twitter: High on celebrity gossip, low on news discussion
The news media are going through their most robust transformation since the dawn of the printing press, in large part due to the Internet and message sharing services like Twitter. As news agencies gear up to find out how they can make use of social media, businesses have also wondered how tapping o...
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2012
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sg-smu-ink.ksmu-14022018-07-09T05:19:48Z Twitter: High on celebrity gossip, low on news discussion Knowledge@SMU The news media are going through their most robust transformation since the dawn of the printing press, in large part due to the Internet and message sharing services like Twitter. As news agencies gear up to find out how they can make use of social media, businesses have also wondered how tapping on this new phenomenon can help them increase their customer reach. The first step to doing it is to understand the information sharing habits of these users. 2012-05-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/ksmu/403 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1402&context=ksmu http://creativecommons.org/licenses/by-nc-nd/4.0/ Knowledge@SMU eng Institutional Knowledge at Singapore Management University Business Technology and Innovation |
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Business Technology and Innovation |
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Business Technology and Innovation Knowledge@SMU Twitter: High on celebrity gossip, low on news discussion |
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The news media are going through their most robust transformation since the dawn of the printing press, in large part due to the Internet and message sharing services like Twitter. As news agencies gear up to find out how they can make use of social media, businesses have also wondered how tapping on this new phenomenon can help them increase their customer reach. The first step to doing it is to understand the information sharing habits of these users. |
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Twitter: High on celebrity gossip, low on news discussion |
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Twitter: High on celebrity gossip, low on news discussion |
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Twitter: High on celebrity gossip, low on news discussion |
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Twitter: High on celebrity gossip, low on news discussion |
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Twitter: High on celebrity gossip, low on news discussion |
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twitter: high on celebrity gossip, low on news discussion |
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Institutional Knowledge at Singapore Management University |
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2012 |
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https://ink.library.smu.edu.sg/ksmu/403 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1402&context=ksmu |
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